Kim Kardashian Perfume goes Mainstream

Kim Kardashian Perfume goes Mainstream

Sephora has officially dumped Kim Kardashian’s perfume from it’s shelves in a temper tantrum! The Kim Kardashian perfume has been selling well for Sephora for many months, but a recent mistep by Kim forced Sephora to dump the perfume line.

Kardashian’s contract with Sephora is due to end in the coming weeks, but instead of renegotiating the Sephora contract, Kim has decided to sell her perfume via Macy’s or Target. This peeved Sephora off to no extent, and they immediately removed Kardashians perfume.

Kim created the perfume last year with manufacturer Lighthouse Beauty and it was well received by the public. Pundits expect the perfume to sell in a much larger quantity once it is in the mainstream.

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